Working in collaboration with Marketing, Merchandising and Engineering teams, I directed all original creative assets and campaigns, ensuring that the brand lived up to Sony’s history and high standards.

The PlayStation Store is found on the PS4 console, web, and mobile devices. Since campaigns are recurring, all were designed with the ability to be produced quickly, and in 4 languages. I also created guidelines for internal and external purposes to ensure the creation of assets for the PlayStation Store remained efficient and consistent.

I have also designed landing pages, web assets, and rich media videos.